Gmail is Killing Your Business

Rusty Ellis on 2019-01-17

But you can fix it!

There’s an old saying, “You don’t get a second chance to make a first impression.”

My follow-up advice, “Don’t ruin it with a Gmail account.”

Don’t get me wrong, I’m not a Gmail hater. Really. In fact, me and the ‘Big G’ go way back to the days of when you had to buy your gmail.com email through eBay or know someone willing to give you one of their precious “3 Invites”.

Yeah. That’s how long it’s been for me. But one thing I know… my gmail.com is only there for my personal communication.

One of the quickest deal-killers when requesting help in any type of business purchase is having the person give a gmail.com email address.

This says two things to me:

  1. They’re not invested in their job/business, and/or
  2. They don’t have faith in their product/service

Either way, I choose to keep my credit card in my wallet when it comes to these folks.

A few years back, when Gmail was just coming online, it may have been a little bit avant-garde to provide this as your primary…